Zimbabwean Comic Book Business Models African Comic Book Comics Zimbabwe by Bill Masuku - August 2, 20180 NB: While the title states 'Zimbabwean', I will make reference to other African countries. While creating comic books is a whole host of tasks in itself, selling/marketing the comic book is the real challenge. After all, a million dollar idea that no one sees is worthless. They key items observed here are value, cost, price and margins. These elements inform pricing strategy and affect the overall publisher's business models. DigiArt Studios is one of the main creation houses for comic books that have become the backbone of the comic book events and daily discussions about where to go in the industry analyzing where we have come from over the years. The studio has published several titles since its first publication circa 2014/5.